It is setting goals and trying to be a business person, but at the same time not losing sight of who you are writing songs for and what your goals are as a songwriter. So believe me, if you think I've got it down I don't it is a constant struggle.
I have not failed. I've just found 10,000 ways that won't work.
Thomas A. Edison
Goals that are believable are achievable.
Setting goals is the first step in turning the invisible into the visible.