Content marketing represents the gap between what brands produce and what consumers actually want. Votes: 9
There are three objectives for content marketing: reach engagement conversion. Define key metrics for each. Votes: 9
Behind every piece of bad content is an executive who asked for it. Votes: 3
Content marketing is more than a buzzword. It is the hottest trend in marketing because it is the biggest gap between what buyers want and brands produce. Votes: 3
If great content is the hero, then banners are the villain. Votes: 0