shutterst%ck'
LOVE
BIG
SAD V
YOUNG
WILD
FREE
IMAGE ID: 207646426
wwn_shutterstock.com
shutterstock.com
LOVE
BIG
SAD V
YOUNG
WILD
FREE
IMAGE ID: 207646426
wwn_shutterstock.com
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@/VK9
rfclipart.com
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WE BELIEVE THIS APPLIES TO ALL DISCIPLINES:
"IF YOU THINK GOOD DESIGN IS
EXPENSIVE, YOU SHOULD LOOK
AT THE COST OF BAD DESIGN"
DR. RALF SPETH, CEO JAGUAR
taggcleanhands.com
"IF YOU THINK GOOD DESIGN IS
EXPENSIVE, YOU SHOULD LOOK
AT THE COST OF BAD DESIGN"
DR. RALF SPETH, CEO JAGUAR
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'Even collectors of fine
antiques will tell you
that great pieces don't
have to have historical
provenance. 'Ordinary'
pieces can make a
big impact if they have
a n Of surprise
pinimg.com
antiques will tell you
that great pieces don't
have to have historical
provenance. 'Ordinary'
pieces can make a
big impact if they have
a n Of surprise
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- '*VINTAGE DESIGN ELEMENTS-QD
•NTACe
FRAMES
VINTAGE
$4 MPLE TEXT
SampleText
VINTAGE
www.bigstock.com 25669220
bigstockphoto.com
•NTACe
FRAMES
VINTAGE
$4 MPLE TEXT
SampleText
VINTAGE
www.bigstock.com 25669220
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I MAY NOT —
TURN INTENTIONS
BE "Tbns
IF YOU'VE
GOT IT. USE IT
m YOU DON'T
Z" BUT I then
doset GET IT!
THANIWÅS
YESTERDAY ever tried
EVER FAILED
DO YOU
ATTER
LOW
FAIL BETTER
shutterst%ck'
IMAGE ID: 132998903
wwn_shutterstock.com
shutterstock.com
TURN INTENTIONS
BE "Tbns
IF YOU'VE
GOT IT. USE IT
m YOU DON'T
Z" BUT I then
doset GET IT!
THANIWÅS
YESTERDAY ever tried
EVER FAILED
DO YOU
ATTER
LOW
FAIL BETTER
shutterst%ck'
IMAGE ID: 132998903
wwn_shutterstock.com
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like
no one
is
photodealcafe.com
no one
is
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tÄVINTAGE DESIGN ELEMENTS
pinimg.com
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ELEMENT
www.shutterstock.com • 298706231
shutterstock.com
www.shutterstock.com • 298706231
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LINE
A line is a mark between two points. There are various types of lines, from
straight to squiggly to curved and more. Lines can be used for a wide
range of purposes: stressing a word or phrase, connecting content to one
COLOR
another, creating patterns and much more.
Color is used to generate
emotions, define importance,
create visual interest and more.
CMYK (cyan/magenta/yellow/
black) is subtractive; RGB
(red/green/blue) is additive.
Some colors are warm and
active (orange, red); some are
cool and passive (blue, purple).
There are various color types
(primary to analogous) and
relationships (monochromatic to
triad) worth learning more about
as well.
Height + width = shape. We all learned basic
shapes in grade school - triangles, squares,
circles and rectangles. Odd or lesser seen
shapes can be used to attract attention.
There are three basic types of shape:
geometric (triangles, squares, circles etc),
natural (leaves, animals, trees, people), and
abstracted (icons, stylizations, graphic
representations etc).
ELEMENTS
quick reference sheet
Value is how light or how dark an area looks. A gradient,
shown above, is a great way to visualize value -
everything from dark to white, all the shades in-between,
has a value. Use value to create depth and light; to create
a pattern; to lead the eye; or to emphasize.
Space is the area around or
between elements in a
design. It can be used to
separate or group
information. Use it effectively
to: give the eye a rest; define
importance; lead the eye
through a design and more.
TEXTURE
Texture relates the to surface of an
object; the look or feel of it.
Concrete has a rough texture;
drywall has a smooth and subtle
texture. Using texture in design is a
great way to add depth and visual
interest. Printed material has actual,
textile texture while screen material
has implied texture.
created by Paper Leg/ Design. www.paper-leaf.com
kijashi.com
A line is a mark between two points. There are various types of lines, from
straight to squiggly to curved and more. Lines can be used for a wide
range of purposes: stressing a word or phrase, connecting content to one
COLOR
another, creating patterns and much more.
Color is used to generate
emotions, define importance,
create visual interest and more.
CMYK (cyan/magenta/yellow/
black) is subtractive; RGB
(red/green/blue) is additive.
Some colors are warm and
active (orange, red); some are
cool and passive (blue, purple).
There are various color types
(primary to analogous) and
relationships (monochromatic to
triad) worth learning more about
as well.
Height + width = shape. We all learned basic
shapes in grade school - triangles, squares,
circles and rectangles. Odd or lesser seen
shapes can be used to attract attention.
There are three basic types of shape:
geometric (triangles, squares, circles etc),
natural (leaves, animals, trees, people), and
abstracted (icons, stylizations, graphic
representations etc).
ELEMENTS
quick reference sheet
Value is how light or how dark an area looks. A gradient,
shown above, is a great way to visualize value -
everything from dark to white, all the shades in-between,
has a value. Use value to create depth and light; to create
a pattern; to lead the eye; or to emphasize.
Space is the area around or
between elements in a
design. It can be used to
separate or group
information. Use it effectively
to: give the eye a rest; define
importance; lead the eye
through a design and more.
TEXTURE
Texture relates the to surface of an
object; the look or feel of it.
Concrete has a rough texture;
drywall has a smooth and subtle
texture. Using texture in design is a
great way to add depth and visual
interest. Printed material has actual,
textile texture while screen material
has implied texture.
created by Paper Leg/ Design. www.paper-leaf.com
helpful
non helpful
Line
Different tools make different kinds of lines.
Balance is the comfortable arrangement of things in art.
Shape Contrast
Shapes come in many types and sizes.
Contrast is the difference between elements in an artwork-
Every color can be bright, dull. dark, or light.
Emphasis is the creation of a focal area in a work of art.
Value refers to dark and light in painting or drawing.
Form
Form is three-dimensional, and takes up space.
Rhythm
Texture is how a surface of something feels or looks.
Unity
We use illusions to make space in an.
Movement is how we get around in a work of art.
Pattern decorates surfaces with planned, repeated units.
Rhythm is the repetition of shapes, lines, and forms.
Unity means that all is in harmony. Variety adds interest.
newdesignfile.com
Different tools make different kinds of lines.
Balance is the comfortable arrangement of things in art.
Shape Contrast
Shapes come in many types and sizes.
Contrast is the difference between elements in an artwork-
Every color can be bright, dull. dark, or light.
Emphasis is the creation of a focal area in a work of art.
Value refers to dark and light in painting or drawing.
Form
Form is three-dimensional, and takes up space.
Rhythm
Texture is how a surface of something feels or looks.
Unity
We use illusions to make space in an.
Movement is how we get around in a work of art.
Pattern decorates surfaces with planned, repeated units.
Rhythm is the repetition of shapes, lines, and forms.
Unity means that all is in harmony. Variety adds interest.
helpful
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BONUS: digital elements set
includes tnpe, ribkxms,
and flourish design elements
photodealcafe.com
includes tnpe, ribkxms,
and flourish design elements
helpful
non helpful
SHAPE
Height + width = shape. We all learned basic
shapes in grade school - triangles, squares,
circles and rectangles. Odd or lesser seen
shapes can be used to attract attention.
There are three basic types of shape:
geometric (triangles, squares, circles etc),
natural (leaves, animals, trees, people), and
abstracted (icons, stylizations, graphic
representations etc).
A line is a mark between two points. There are various types of lines, from
straight to squiggly to curved and more. Lines can be used for a wide
range of purposes: stressing a word or phrase, connecting content to one
another, creating patterns and much more.
COLOR
ELEMENTS
quick reference sheet
Value is how light or how dark an area looks. A gradient,
shown above, is a great way to visualize value -
everything from dark to white, all the shades in-between,
has a value. Use value to create depth and light; to create
a pattem; to lead the eye; or to emphasize.
Space is the area around or
between elements in a
design. It can be used to
separate or group
information. Use it effectively
to: give the eye a rest; define
importance; lead the eye
through a design and more.
Color is used to generate
emotions, define importance,
create visual interest and more.
CMYK (cyan/magenta/yellow/
black) is subtractive; RGB
(red/green/blue) is additive.
Some colors are warm and
active (orange, red); some are
cool and passive (blue, purple).
There are various color types
(primary to analogous) and
relationships (monochromatic to
triad) worth learning more about
as well.
TEXTURE
Texture relates the to surface of an
object; the look or feel of it.
Concrete has a rough texture;
drywall has a smooth and subtle
texture. Using texture in design is a
great way to add depth and visual
interest. Printed material has actual,
textile texture while screen material
has implied texture.
created by Paper Leaf Design. www.paper-leaf.com
micronaut.ca
Height + width = shape. We all learned basic
shapes in grade school - triangles, squares,
circles and rectangles. Odd or lesser seen
shapes can be used to attract attention.
There are three basic types of shape:
geometric (triangles, squares, circles etc),
natural (leaves, animals, trees, people), and
abstracted (icons, stylizations, graphic
representations etc).
A line is a mark between two points. There are various types of lines, from
straight to squiggly to curved and more. Lines can be used for a wide
range of purposes: stressing a word or phrase, connecting content to one
another, creating patterns and much more.
COLOR
ELEMENTS
quick reference sheet
Value is how light or how dark an area looks. A gradient,
shown above, is a great way to visualize value -
everything from dark to white, all the shades in-between,
has a value. Use value to create depth and light; to create
a pattem; to lead the eye; or to emphasize.
Space is the area around or
between elements in a
design. It can be used to
separate or group
information. Use it effectively
to: give the eye a rest; define
importance; lead the eye
through a design and more.
Color is used to generate
emotions, define importance,
create visual interest and more.
CMYK (cyan/magenta/yellow/
black) is subtractive; RGB
(red/green/blue) is additive.
Some colors are warm and
active (orange, red); some are
cool and passive (blue, purple).
There are various color types
(primary to analogous) and
relationships (monochromatic to
triad) worth learning more about
as well.
TEXTURE
Texture relates the to surface of an
object; the look or feel of it.
Concrete has a rough texture;
drywall has a smooth and subtle
texture. Using texture in design is a
great way to add depth and visual
interest. Printed material has actual,
textile texture while screen material
has implied texture.
created by Paper Leaf Design. www.paper-leaf.com
helpful
non helpful
LOVE
BIG
depositphotos.com
BIG
helpful
non helpful
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shutterstock.com
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laboris nisi ut aliquioæx ea commodo consequat.
IMAGE ID: 383486035
wmq_shutterstock.com
helpful
non helpful
QUOTE
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IMAGE ID: 338551 547
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IMAGE ID: 338551 547
www_shutterstock.com
helpful
non helpful
only three rues
LISTEN
HEAR
OBE
ta your heart
your heart never lies and is always with gou
www.shutterstock.com • 224243218
shutterstock.com
LISTEN
HEAR
OBE
ta your heart
your heart never lies and is always with gou
www.shutterstock.com • 224243218
helpful
non helpful
Q U OTE
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HEADER
tof61TAMET,CONSECTETURADlPISCI
ELIL
SED DO EI
EMPOR INCIDIDUNT UT LABORE ET DOLORE
MAG
IJA. UT ENIM AD MINIM VENIAM, NOSTRUD
ITATION ULLAMCO LABORIS NISI UT ALIQUIP EX EA
COMMODO CONSEQUAT. DUIS AUTE IRURE DOLOR IN
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tof61TAMET,CONSECTETURADlPISCI
ELIL
SED DO EI
EMPOR INCIDIDUNT UT LABORE ET DOLORE
MAG
IJA. UT ENIM AD MINIM VENIAM, NOSTRUD
ITATION ULLAMCO LABORIS NISI UT ALIQUIP EX EA
COMMODO CONSEQUAT. DUIS AUTE IRURE DOLOR IN
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VECTOR
LUO". I L,yetm L
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WisH.yoU•WERE+BEER
sr•1CE
1984
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sr•1CE
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Design is a plan for arranging elements in such a way as best to accomplish a particular purpose. Votes: 1
Charles Eames