SMART Objectives
I n • at least 25
Cells to qualified by
September I, 2010.
• Increase s ale S Of Waffle W raps to
chain grocery stores by over
last year by December 31.2010.
• Conver t 33% Of leads to
Within go days Of initial Contact.
up With every prospect
and customer within 4g hours of
Objectives that are not SMART
• as sales as
as soon as passible.
• Sell a s Waffle Wraps as
possible this year.
Corwert leads every day
so that always have
customers.
Follow up With every prospect and
customer after a sales call.
Specific
Measurable
Achievable
Relevant
Time-bound
•Define expectations
•Avoid generalities and use verbs to start the sentence
•Quality, quantity, timeliness and cost
•Challening goals within reason. Do not assign too
many goals even though each one is within reason
•Link the goal to higher level business unit goals.
Ensure the employee understands the link
•Date or elapsed time to complete the goal
"SCIENCE IS OBJECTIVE. AND IN MY VIEW WE
CANNOT TAKE ANY EXPERIMENTAL RESULTS
SERIOUSLY EXCEPT IN THE LIGHT OF GOOD
EXPLANATIONS OF THEM."
DAVID DEUTSCH
@ Lifehack Quotes
First, have a definite,
clear practical ideal;
a goal, an objective.
Second, have the necessary
means to achieve your
ends; wisdom, money,
materials, and methods.
Third, adjust all your means
to that end. -Aristotle
InspirationalThinkTank.Com
SET DAILY, MONTHLY AND
LONG TERM GOALS ANÖ
DREAMS. DON'T EVER BE
AFRAID TO DREAM TOO BIG.
YOU BELIEVE IN YOURSELF,
YOU CAN ACHIEVE IT.
b@lieve-toachieue.tumblr.com
Business Objectives:
Goals that help your
business
grow/improve / lead
the industry, etc. E.g.:
Increase revenue
Grow Market Share
Marketing
Objectives:
Goals that help your
brand/product
achieve a certain task
to achieve your
business objectives:
Create awareness
Generate traffic
Increase loyalty
Goals are not only
absolutely
necessary
to motivate us.
They are essential to really
keep us alive.
- Robert H. Schuller
Heather Montgomery 1 8WomenDream.com
"First, have a definite, clear practical
-ideal; a goal' an objective. Second, have
the necessaryjmeans to achieve your
ends; and
methodsE Tlhird' adjust all your means
-Aristotle
Image+Qådté7fom FälrÅ6ukQuöt sAbout•cöm
SMART Objectives
• Complete at least 25 cold
calls to qualified prospects by
September 1, 2010.
Increase sales of Waffle Wraps to
chain grocery stores by 8% over
last year by December 31 , 2010.
Convert 33% of leads to customers
within 30 days of initial contact.
Follow up with every prospect
and customer within 48 hours of
sales call.
Objectives that are not SMART
Conduct as many sales calls as
possible as soon as possible.
Sell as many Waffle Wraps as
possible this year.
Convert some leads every day
so that you always have new
customers.
Follow up with every prospect and
customer after a sales call.
The function of education is to
teach one to intensively
and to think critically,
Intelligence plus
character - that is the
goal of frue educaÜon.
Martin Luther IGng, Jr.
VERYBESTQUOTES.COM
Goals are not only
absolutely
necessary
to motivate us.
They are essential to really
keep us alive.
- Robert H. Schuller
Heather Montgomery 1 8WomenDream.com
Master Plan Goals & Objectives
• liosTer acade1T1ic & researcll excellence
• Recruit & tetain students
• Renew critical building systems & infrastructure
Rationalize pedestrian & vehicular circulation
• Enhance sense of place
Define external & community relationships
First, have a definite, clear
practical ideal: a goal, an
objective. Second, have the
necessary means to achieve
your ends; wisdom, money,
materials, and methods. Third,
adjust all your means to that
end.
Aristotle
Greekphdosopher and polymath
(384 ac - 322
QuoteHD.com
First, have a definite, clear
practical ideal; a goal, an
objective. Second, have the
necessary means to achieve
your ends; wisdom, money,
materials, and methods. Third,
adjust all your means to that
end.
Aristotle
Greek philosopher and polymath
(384 BC - 322 BC)
QuoteHD.com
"A GOAL
WITHOUT A
PLAN IS JUST A
WISH."
--ANTOINE DE SAINT-
EXUPERY (1900 - 1944)
"Be practical as well
as generous in your
ideals. Keep your eyes
on the stars, but
remember to keep
your feet on the
ground."
— Theodore Roosevelt
Individual Educational
Plans (JETS). We cove
them. We hate them. We
dread them. We need
them.
www.autismclassroomnews.com
"In the absence of clearly-
defined goals, we become
strangely loyal to
performing daily trivia
until ultimately we become
enslaved by it.'
Robert Ileinlein
'"fo the erson who
does not now whe
Awants to 80 there is no
favorable wind."
— Seneca
www.autismclasroomnews.com
SMART Goals
SPECIFIC and Clear
What exactly should be realised?
MEASURABLE
How will we measure this?
ACHIEVABLE
Is it feasible?
Do we have control/infulence over it?
RELEVANT & RECORDED
Is this goal recorded and relevant
to my life or business right now?
TIME-BOUND
What is a realistic timeframe?