That this subject [of imaginary magnitudes] has hitherto been considered from the wrong point of view and surrounded by a mysterious obscurity, is to be attributed largely to an ill-adapted notation. If, for example, +1, -1, and the square root of -1 had been called direct, inverse and lateral units, instead of positive, negative and imaginary (or even impossible), such an obscurity would have been out of the question. - Carl Friedrich Gauss